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Worklanded / Marketing & creative agency work leads / Getting clients

How to get marketing & creative agency work clients in 2026: what each channel costs

Marketing & creative agency work firms win clients through referrals and reviews, their own website and Google Business Profile, and paid lead sites. A marketing & creative agency work job is typically worth $6,000 to $120,000 first-year agency retainer spend; a lead costs $75 on Worklanded and $15-30 per lead (about $2.35 a credit) on Bark.

1. Referrals and reviews

Free, and usually the best-converting source of work for any service firm: ask every finished client for a review and a referral, and make the review easy (one link, sent the day the work ends).

2. Your own website and Google Business Profile

Free to run beyond your time. Show your prices or price ranges, your area, your qualifications and recent work, and answer the questions buyers ask before they call. Buyers compare: a marketing & creative agency work job typically worth $6,000 to $120,000 first-year agency retainer spend (Ahrefs SEO pricing study) is a considered purchase.

3. Pay-per-lead sites
SitePriceHow it charges
Worklanded$75 per leadPer lead, offered to one firm at a time, no contract
Bark$15-30 per lead (about $2.35 a credit) baadigi.comShared, shared with up to 5 firms
Sortlist€129/month + pay per opportunity from 20 credits sortlist.comShared, shared with several agencies
4. Directory memberships
SitePriceHow it charges
Clutchabout $499/year (Verified) hireinsouth.comMembership listing

Other sites' prices as reported by the linked pages, read in September 2026. Ranked by cost per lead.

Questions

How do marketing & creative agency work firms get new clients?

Marketing & creative agency work firms win clients through referrals and reviews, their own website and Google Business Profile, and paid lead sites. A marketing & creative agency work job is typically worth $6,000 to $120,000 first-year agency retainer spend; a lead costs $75 on Worklanded and $15-30 per lead (about $2.35 a credit) on Bark.

What does it cost to get a marketing & creative agency work client?

On a pay-per-lead site, about the lead price divided by the share that turn into work: at $75 a lead and about 15% of exclusive enquiries won, about $500 a client, against work worth $6,000 to $120,000 first-year agency retainer spend. Shared leads win less often, so cost more per client.

Should a marketing & creative agency work firm buy leads?

If one job won pays for the leads it took to win it. Track every lead you pay for and what it became; keep the channels that pay and drop the ones that do not. There is no contract on Worklanded, so trying it costs one lead.

Coming next: exclusive leads

Exclusive marketing & creative agency work leads: one firm per lead, and your money back if the customer doesn't respond.

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  • One firm per leadEvery lead will go to one firm at a time, so you're never racing other firms for it.
  • Money back if no responseIf the customer doesn't respond, you'll get your money back.
  • Simple pricingPrices in pounds by lead quality, no contracts, and credits that never expire.
  • Fair allocationLeads offered by fair share and distance, never by who pays most.
Join and be first in lineUntil then, leads work as they do today: you see the job first and only pay for the ones you open.

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More: Buy marketing & creative agency work leads · What a marketing & creative agency work lead costs · Lead sites for marketing & creative agency work, ranked · Lead price index · How leads are made