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Worklanded / HMO & landlord licensing leads / Cost

How much does a HMO & landlord licensing lead cost in 2026?

A HMO & landlord licensing lead costs £23 on Worklanded ($30 in the US), a fixed price you see before you pay. Bark is reported at about £7-14 per small-job lead (5-8 credits). The work itself is typically worth £150 to £1,500 consultant fees, excluding council licence fee.

What one HMO & landlord licensing lead costs, by site
SitePrice per leadHow it charges
Worklanded£23 price indexPer lead, offered to one firm at a time
Barkabout £7-14 per small-job lead (5-8 credits) whito.co.ukShared

Other sites' prices as reported by the linked pages, read in September 2026. Prices change: check each site for its current rate.

Is it worth it?
  • HMO & landlord licensing work is typically worth £150 to £1,500 consultant fees, excluding council licence fee, from published prices such as HMO Licensing price list.
  • If a firm spends about 10% of a job's value winning it, that is £15 on the smallest typical job: 0 Worklanded leads at £23. One job won in 0 leads pays for them.
  • By our estimate one exclusive lead is worth about £21 to a typical firm (about 35% of exclusive enquiries turn into work). Method.
Questions

How much does a HMO & landlord licensing lead cost?

A HMO & landlord licensing lead costs £23 on Worklanded ($30 in the US), a fixed price you see before you pay. Bark is reported at about £7-14 per small-job lead (5-8 credits). The work itself is typically worth £150 to £1,500 consultant fees, excluding council licence fee.

What is a HMO & landlord licensing lead worth?

About £21 to a typical firm, by our estimate: a job worth £150 to £1,500 consultant fees, excluding council licence fee, about 35% of exclusive enquiries turning into work, and about 10% of a job's value spent winning it.

Are HMO & landlord licensing leads shared?

On Worklanded each lead is offered to one firm at a time and only moves on if that firm passes. Other sites differ: the table above says, per site, how each charges and who else gets the lead.

Coming next: exclusive leads

Exclusive hmo & landlord licensing leads: one firm per lead, and your money back if the customer doesn't respond.

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  • One firm per leadEvery lead will go to one firm at a time, so you're never racing other firms for it.
  • Money back if no responseIf the customer doesn't respond, you'll get your money back.
  • Simple pricingPrices in pounds by lead quality, no contracts, and credits that never expire.
  • Fair allocationLeads offered by fair share and distance, never by who pays most.
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